Beyond the Usual Suspects

What does it mean when your sister, who "doesn't read", asks you to bring home a copy of The Greyfriar (Vampire Empire, Book 1) for her ASAP? What does it mean when several Prometheus Books co-workers -- even ones who have never read a Pyr book (or much of anything in the various subgenres of SFF) -- have not only taken home The Greyfriar but finished it quickly and are already waiting with bated breath for an advance manuscript of Vampire Empire, Book 2? What does it mean when several reviewers email you to say "I know you don't usually send me this kind of book," (read: fantasy, steampunk, alternate history, paranormal romance, urban fantasy) "but I read some excerpts and can I please request a review copy of The Greyfriar (Vampire Empire, Book 1)?" Whatever it means, it's exciting!